How would you design a sign-up/account creation wizard to optimize user experience and drive activation?
- Follow-up: What metrics would you use to measure its success?
Tell me about a time when you identified and prevented fraudulent activities within a consumer-facing product or platform.
- Follow-up: How did you communicate your findings to stakeholders?
Describe your approach to user onboarding for first-time users. How would you ensure a smooth and engaging onboarding process?
- Follow-up: What strategies would you use to measure and improve user retention during onboarding?
Share a specific example of how you have successfully driven growth in new markets for a product or service.
- Follow-up: What challenges did you encounter, and how did you overcome them?
How do you ensure that product decisions are data-driven and backed by successful A/B testing?
- Follow-up: Give an example of a product decision you made based on A/B testing results.